MyFolkestone reveals plans for the UK’s first digital high street on BBC!
MyFolkestone played a part in the BBC South East broadcast in Folkestone last night, as well as BBC Radio Kent, to discuss the many challenges that face many of our local businesses in the current climate and a spotlight was put on Folkestone for this particular show.
It was fantastic to see some of our local businesses on BBC South East, such as Moo Like a Monkey and The Nook Folkestone, within the mix as well as showcase all aspects of Folkestone and the fight to keep our high street businesses alive. Nina Jackson, Business Manager for MyFolkestone, joined Nathalie Graham from BBC South East as a live guest alongside Guy Meurice from Big Boys Burgers and Alastair Upton, Chief Executive of Creative Folkestone, to talk about how MyFolkestone strived to support local businesses and the community during lockdown.
MyFolkestone also used the BBC Radio Kent opportunity to share some very exciting news. Drum roll please….!
We will be launching Folkestone Marketplace, in 2021, which will be the first digital high street in the UK and a natural development to our existing MyFolkestone platform as we want to provide a solution for the many challenges that the high street has in terms of not only competing for footfall but also retail spend.
Folkestone Marketplace will bridge that gap as it will allow all shops within our town to list and sell products online with our shoppers able to click-and-collect, shop at discounted prices (as a reward for their loyalty) or even select for the goods to be hyper-delivered within hours NOT days. To do this, we are creating a high-tech platform that uses AI to help personalise people’s shopping and local living experience
Our hope is to increasingly attract more spend locally and give traders a new digital dimension and a new marketing power in challenging times. The environmental benefits will also be significant too by reducing overall carbon footprint.
Watch this space as Folkestone is the destination to really make things happen and MyFolkestone is very excited to be taking a leading and creative direction!